Wednesday, December 31, 2008

What Are The Top Social Media Sites Of 2008?

This years Top Social Media Sites are a mix of social networks and blogging platforms. Facebook stands out as the social giant taking shares from not only other social networks but blogs and other social media as well.

Blogger (222 million)
Facebook (200 million)
MySpace (126 million)
Wordpress (114 million)
Windows Live Spaces (87 million)
Yahoo Geocities (69 million)
Flickr (64 million)
hi5 (58 million)
Orkut (46 million)
Six Apart (46 million)
Baidu Space (40 million)
Friendster (31 million) (29 million) (24 million)
Bebo (24 million)
Scribd (23 million)
Lycos Tripod (23 million)
Tagged (22 million)
imeem (22 million)
Netlog (21 million)

In 2008 Brands have mostly failed in social media, because they have relied on the myth of viral distribution. Whether a Facebook application or a YouTube video, many brands have taken a blurred approach to encouraging users to spread their messages. In 2009 they need to make it worth their while. People are publishers of social content and Brands are learning that the only way to insert a brand into social media is to give some kind of benefit to people. In 2008 more and more marketers started to understand this.

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